So the Government now have two scrappage schemes: cars and boilers.
Both of these are every day essentials but when they don’t work they make your life hard. With the recent cold snap, again either of these breaking would prove to be a major head ache. ..and you are probably thinking how does that relate to what we do?
Think about it – what happens if your website broken down long before but you were just not aware of it? The same principle applies: Scrap it!
Broadly there are 2 main aims of a website.
1. To bring the right type of traffic
2. Turn these into paying customers (whether that be products or services)
If any one of these two key elements fail then essentially it should be fixed – or in extreme circumstances replaced.
Mancala are the Internet Marketing experts and we understand websites that work (and the one’s that don’t). By aligning the two goals we produce some pretty stunning results. Mancala can also provide Internet Marketing and Ecommerce auditing so that you are able to take a look from our expert point of view if your website should be scrapped.
So, if you apply the same principles of the scrappage scheme to a website or internet marketing plan then you could end up having a much more successful online strategy.
Call us today on 0191 241 6726 for an expert opinion in plain english on how we can help you to avoid your website breaking down.
Tracy is one of our resident Search Engine Optimisation and Pay Per Click advertising experts. If you are one of Mancala's clients it is very likely that you have had the pleasure of dealing with Tracy who makes sure all of our client projects are run like clockwork. When not working for Mancala Tracy can often be found trying out her latest home made fancy dress costumes on the unsuspecting Newcastle public. She has also recently appeared in a 
Your blog keeps getting better and better! Your older articles are not as good as newer ones you have a lot more creativity and originality now keep it up!
Hi, I’m very interested in finding out peoples ideas on whether they’re finding ppc is becoming noticably more expensive and whether optimisation is the only way to go.Thanks,Julie
Hello I am so delighted I found your blog, I really found you by mistake, while I was looking on Yahoo for something else, Anyways I am here now and would just like to say thanks for a tremendous post and all round entertaining blog (I also love the theme/design).
In response to the reply from Julie, the cost of PPC campaigns is often about doing your homework and targeting the right keywords at a cost that you can justify. We can help you understand the market and can prepare you estimated costings for your campaign. It’s all too easy to get your PPC campaign wrong and to end up spending too much on wasted advertising. There are a number of elements that make up a successful PPC campaign from the way the PPC account is set up through to the way in which your website handles the traffic and on to analysing the campaign.
SEO is an alternative way to drive traffic to your website but you need to understand that there are no guarantees with SEO and it is a long term commitment. If done well, the time invested can pay dividends. If done badly it can end up costing you time and money that you can’t afford.
Don’t be put off by either approach to online marketing. If you’re looking to drive traffic and are unsure about the best approach give us a call on 0191 241 6726 – http://www.mancalatoday.co.uk/contact-us/